Saior was born from an ideal and the dream of creating a great brand with a truly aspirational goal. Where art in all its forms, and especially urban art, is our identity.

After more than 20 years of experience working in Communication, Branding, and Product Development, Santiago Prieto and Alberto Martín, as the brand’s founders, decided to find a differentiating factor by bringing culture to the world of Padel brands, a niche they know intimately and in which they have worked for many years for some of the leading brands.

To achieve this goal, after many conversations and daily coffee breaks, we decided that we wanted to imbue the brand with our own essence, values, and what has defined us as individuals throughout our lives, based on music, sports, culture, and urban art.

Saior aspires to be an icon of exclusivity and product quality. Therefore, it has been decided that our collections will be, almost entirely, Numbered Limited Editions within which there will be corporate and artist products, both emerging and internationally recognized, with whom various collaborations will be made with the different products within our catalog.